FIELD NOTES
A little clarity.
A better next step.
Guides for planning, building, and understanding the work. Each one leaves you with something useful to try.
4 guides
PLANNING
How to estimate a small website project: scope, hours and cost
A practical way to include discovery, review and handoff in a small project estimate.
SMALL SYSTEMSHow to calculate self-hosting costs: hardware, electricity and fees
Separate equipment, recurring fees and electricity before comparing a small self-hosted system.
AUTOMATIONBefore you automate, write down the boring part.
A short checklist for deciding whether a repeat task is ready to automate.
PUBLISHINGSEO and AI search: a practical checklist for a useful website
Connect search discovery to useful pages: clear answers, working examples, source evidence, crawlable HTML and honest measurement.